Reach 92K tech and science enthusiasts with The Blueprint

The Blueprint is a daily newsletter curated by Interesting Engineering, designed to inform a dedicated readership of over 92,000 individuals in the fields of technology, engineering, and science across the U.S., Canada, India, and the UK.

It features collaborations with brands such as Audi, Sabanci Holding, and Ansys. The newsletter primarily reaches engineers, scientists, journalists, and AI enthusiasts, providing them with industry insights and updates.

Here's a rundown of the major topics we've explored in our recent issues:

• Rolls-Royce unveils portable micro-reactor for continuous lunar outpost power
• NASA’s new roadmap to melt-and-delve mission on icy alien moons
• AI 'SHERPA' will guide NASA's VIPER rover across the Moon's south pole
• World’s largest fusion reactor powers up after 15 years’ building and testing
• Inside Tesla’s Cybertruck: The impressive engineering beneath the steel
• Watch Roadrunner, Anduril’s new drone interceptor return to nest after battle

you can access "The Blueprint" from here.

Audience

Location

Our audience is predominantly based in the United States, accounting for 58.87% of our total viewership. The United Kingdom follows with a significant 5.27%, while Canada and India contribute 4.76% and 4.28%, respectively. Australia represents 2.98% of our audience, with the Philippines at 1.57% and South Africa at 1.12%. The Netherlands also plays a notable role, contributing 1.02%. New Zealand adds a smaller yet important share of 0.66%. The remaining 18.20% of our audience comes from various other countries around the world.

User Preferences by Category

• Our users show distinct preferences across various categories, with Innovation leading at 36.99%. This is followed by Science, capturing 27.89% of user interest, demonstrating a strong inclination towards scientific content. Culture also holds significant appeal, accounting for 16.93%. Transportation, though a more niche interest, still engages 8.06% of our audience. Lastly, Health-related topics interest 5.46%, indicating a smaller yet dedicated segment focused on health and wellness issues.

User Demographics

• Our users are mostly male, making up 72%, with females at 28%. This shows the gender preference of our audience.

• Regarding age, our audience is varied: 16.3% are aged 18-24, 20% are 25-34, 24% are 35-44, 16.5% are 45-54, 12.2% are 55-64, and 7.9% are over 65. This range shows our broad appeal across different age groups.

• In terms of interests, 20.4% of our users like media content, 16.3% are into lifestyle, 12% follow news, 10.7% are interested in food, 8.8% in sports, and 8.6% enjoy shopping. This variety shows that our users have diverse interests.

Ad Types

• Classifieds. Text-only ads that are displayed at the bottom of the Greetings section of the newsletter. Each classified ad contains one link and a maximum of 180 characters. (no images or emojis!) Sample

• Shoutouts. Your logo leads the way at the top, drawing eyes to your message. Below, a straightforward 70-80 word ad, complemented by a relevant image, connects directly with our readers. Sample

• Custom. In addition to our engaging newsletter advertisements, we provide a range of custom collaboration options. These include sponsored videos, articles tailored to your brand, interactive webinars, as well as display and podcast advertising opportunities. For a detailed overview of all the advertising formats we offer, please review our media deck.

For any inquiries or to initiate a collaboration, simply click the 'Send a Message' button to contact us directly."

About Interesting Engineering

Interesting Engineering is a diverse group of journalists, videographers, and creators who aim to help the world better understand the art and science of engineering. With a combination of innovative storytelling and bespoke content formats, we cover the latest developments and breakthroughs in engineering, science, and technology.

We connect with over 20 million people globally through social media. Our network includes 14.5 million on Facebook, 2 million on LinkedIn, 1 million on YouTube, 2.2 million on Instagram, 250,000 on Twitter, and 1 million on TikTok.

This diverse and expansive network underscores our commitment to sharing and inspiring the world of engineering.

Featuring Key Collaborations

• Bosch. Robert Bosch GmbH is a German multinational engineering and technology company headquartered in Gerlingen, Germany. The company was founded by Robert Bosch in Stuttgart in 1886. Bosch is 94% owned by the Robert Bosch Stiftung, a charitable institution.

• Audi. Audi AG is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. A subsidiary of the Volkswagen Group, Audi produces vehicles in nine production facilities worldwide.

• Ansys, Inc. is an American multinational company with its headquarters based in Canonsburg, Pennsylvania. It develops and markets CAE/multiphysics engineering simulation software for product design, testing and operation and offers its products and services to customers worldwide.

• Gentec Electro-Optics is specialized in laser beam and terahertz source measurement and analysis. With an outstanding 50-year track record of innovation, developing and providing state-of the-art technologies to the laser market, Gentec-EO has become The Expert of the laser beam measurement field.

• Ally Robotics specializes in affordable, easy-to-use robotic automation for sectors like construction and manufacturing. Their innovative, AI-driven technology and cost-effective design, including a versatile single hand-end effector, aim to address labor shortages and revolutionize industry productivity.

• Sabancı Holding. One of Turkey's largest conglomerates based in Istanbul, operates over 100 companies across 14 countries, employing over 60,000 people. Specializing in financial services, energy, cement, retail, and industry, it remains largely controlled by the founding family and has been listed on the Istanbul Stock Exchange since 1997.

• Sandvik AB is a Swedish multinational engineering company specializing in products and services for mining, rock excavation, rock drilling, rock processing, metal cutting and machining. The company was founded in Gävleborg County, Sweden, in 1862.

• and many more.